Hi, I'm Emma

Global Mindset Success Coach

Creating a Life beyond Limits & MAXimising success


I am a girl with a big heart and a huge desire to help as many people as I can to create a life beyond limits and experience true happiness. I truly believe we can have it all and with a bit of mindset fine tuning we can achieve miracles….


My Story

In our society we’ve internalised the message that if just work hard, success is practically assured.

I know first-hand that that isn’t true.

I spent years trapped in a cycle of doubt and frustration, envious of the success around me and frustrated that despite trying everything, I seemed to be stuck at the same level, ticking along but never going forward.

Admittedly, I’d faced some incredibly tough personal challenges; early abuse, toxic relationships and later, devastating miscarriages.

Trauma had rocked my foundations and left me struggling to find my way. I didn’t want it to define who I was but no matter what I tried, overcoming it felt like hard work. I kept asking myself ‘what more can I do’?

Every time I took a step forward, I seemed to take two back. I couldn’t get to the bottom of why it wasn’t falling into place – what was I getting so wrong?

It finally changed when I realised that I needed to hold myself to account.


I was going to make my life happen, and I was going to do it on my own terms. What’s more, I was going to have fun doing it.

I realised that success was 20% strategy and 80% in the mind. NO amount of work was going to change my path if I wasn’t going to get out of my own way! I HAD to harness my talent and push through my own barriers without fear to make it!

Fast forward 10 amazing years and it’s a whole different story! I work with inspiring, influential executives and entrepreneurs, enabling them to live a life beyond limits, to meet their financial and life aspirations, free from limiting self-beliefs (those nasty little voices that tell you you’re not good enough).

My Beliefs

Your Past doesn't have to define your future

We can’t change the past, BUT we can change our future.

You can achieve anything you put your mind to

You are limitless, and have the world at your feet!

Everything happens for a reason

There is a positive in every situation, even if you don’t know it yet!

The only person stopping you from achieving your goals is YOU

We all have the ability to BE happy, successful, healthy & abundant, if we CHOOSE to allow it into our lives.

My Values 

Integrity is Key

I always put the needs of my clients first and support them for their greater good.

Honesty is the only policy

No BS, No Excuses just simple support and guidance delivered with love ( and the occasional kick up the backside!!)

I am authentic in every way

What you see is what you get! There is only one me and only one you. I will never pretend to be someone I am not.

I genuinely Care

I know what it feels like to be controlled by internal limits, to question my self worth and to play small. I’ve got your back and you have got this!

My Approach


I call myself the ‘no BS Queen’. I work with you to strip back the excuses you’ve been using to hold yourself back and work out what internal beliefs you’ve been clinging to that are limiting your potential.

We’ll work through my MAX Rules Framework. It’s super simple, mega powerful and built around my three core principles:

Mindset + Action = Excellence.

If these three principles are aligned, the sky is the limit and you truly can achieve ANYTHING.

The impact of Limiting Beliefs:

“I was dirty”………

This was the story I lived with for years after being sexually and physically abused. I felt everything was dirty and as a result stopped doing the things I loved.

Whenever we go through anything traumatic or life changing it leaves an impression on our lives and subconsciously creates a story, by which we live, think and act in a certain way.

If a loved one left us, we tell ourselves no one will love us, we aren’t worthy.

If we messed up an important presentation or interview we tell ourselves we are useless and don’t deserve these opportunities.

If we lost control of a situation we blame ourselves and make sure that never happens again by controlling everything in our life.

If we struggle to conceive we question what we did wrong and that we don’t deserve to be a parent, or that there is something wrong with us.

We try and justify how we feel.

We become a product of our thoughts.

As a result of suffering from abuse I felt dirty. I felt violated, sick and disgusting. Everything I did just felt dirty. Overtime that became my story – don’t do that, its dirty. Don’t receive pleasure – its dirty. I became obsessed with things being or feeling dirty.

Feeling dirty became my life.

It was only when I committed to change and went through counseling and coaching myself that I saw how this was playing such a part in my life.

We are brought up to believe certain things, whether it is a direct result of trauma, or our upbringing or from something we have experienced. Our beliefs form our reality and create the comfort zones will love to live in.

Recoginsing these patterns and understanding where they come from is a game changer, at least it was for me. I finally understood why I was behaving in this way and realised that as a result of this I was stopping so much coming into my life.

Once I identified this pattern I knew I could change it.

Saying it out loud to my Coach was liberating, I felt my body relax and I smiled. It all just made complete sense. The intensity disappeared, a wave of compassion came over me and I felt proud of myself for finally seeing it.

The truth is we don’t know, what we don’t know. You can’t expect to figure everything out on your own – sometimes you just need to talk to someone else and let your words come out and be heard by someone neutral, someone who has experience who offers guidance and support.

Life is general is confusing, everyday we hear about something awful happening to someone or something. No matter how hard we try to not let it get to us it does. It causes triggers, brings back memories and reinforces our doubts. It is only when we make ourselves aware of our patterns and understand that is it ok to think and feel like this, we are able to let it go and not let it control us and hold us back.

What stories are you telling yourself?

What patterns have formed as a result of something your couldn’t control?

Do you want to re-write your story?

Change begins the moment you choose to welcome it into your life and see it as empowering rather than scary. To create change you must be that change, you must let go of the old, release the scary, heal the hurt and push past fear.

Together we can do this.

Love as Always

Emma xx

Don’t Wait Any Longer. Start Forging Your Own Path Today!